Helsinki, 04.02.2021, Icareus has delivered a renewed Helsinki Channel service to the City of Helsinki. The Helsinki Channel is the city’s video communication channel and offers important and current content to the city’s residents. The technology platform of the Helsinki channel is the Icareus Suite video cloud service.
Here are ten important reasons why you shouldn’t use YouTube as your company’s or public organization’s main video platform:
1. NO COMPANY OR PUBLIC ORGANIZATION WILL BE SUCCESSFUL ON YOUTUBE
Yeah, yeah, it’s known that YouTube is the world’s 2nd largest social media with 1.9 billion monthly users (01/2020).
Every minute, 500 hours of video is uploaded to YouTube, 30,000 hours every hour, and 720,000 hours of new videos every day. If you’re an active video-producing company and, for example, you produce 5 hours of your company’s branded, video content to be published per month, then that’s one hundred thousandths of a percentage (0.0000231% more precisely) of YouTube’s monthly content – now try to get attention for your content! So it is said that YouTube is a corporate video cemetery.
No one else on YouTube can do anything other than video bloggers, music, game videos, and “late night show videos” – no company has ever been successful on YouTube. You can check it easily by yourself from e.g. here
DVB-TA is the new specification by DVB Project that defines a technical framework to offer dynamic ad substitution on broadcast networks. It is an good initiative to bring economies of scale and interoperability between different ad and broadcast platforms.
Helsinki, 08.09.2020, Open Beyond, a Greek commercial free-to-air TV channel, has acquired Icareus Playout Carousel platform to provide hybrid broadcast and broadband (HbbTV) interactive TV services in Greece. The delivery was done by the Icareus’ local distributor Epeegee.
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Watch our Elina tellings about Icareus Suite Video cloud to Library Cinema, Icareus EPG to OIV’s DVB-T2 in Croatia and Icareus’ blog: “5 Key things to consider with broadcast EPG”.
Helsinki, 28.05.2020, Icareus Suite Online Video & TV cloud was selected for the national libraries’ subscription VOD service launched by Nordic Content Distribution in October 2019. The service, Kirjastokino, is being offered by over 100 municipalities in Finland, covering more than 2 million Finns.
Helsinki, 23.04.2020 Westend Indians, one of Finland’s largest floorball and football clubs playing in the floorball league, announced an advanced Tribal TV video service for the 2019-2020 season. Tribal TV includes four different Live Streaming channels, an open video library for all, and a coaching section for coaches with training and educational videos.
Helsinki, 23.04.2020 Icareus and partner Let’s Virtual have released a new paid LAVIS-TV group exercise online video service. Through the service, thousands of enthusiasts will be able to participate in classes and exercise from home.
Helsinki, 24. 10.2019, Icareus and TVEkstra have agreed with Turkuvaz Media, Ciner Media Group and TV8 channels to offer addressable TV advertising formats to advertisers on all their main channels. The formats are available to over 3 million unique HbbTV enabled SmartTVs.
- Icareus delivered second Satellite TV EPG and Apps management solution to Telespazio September 12, 2023
- ZoneSystems delivered Icareus Playout EPG solution to RTB in Brunei September 7, 2023
- Find us at Sportel Monaco September 4, 2023
- PesisTV: Sports Video Platform Home Run August 31, 2023
- Find us at IBC2023 August 16, 2023
- FloorballTV – a sports streaming service success story March 2, 2023
- Considering Video Accessibility October 24, 2022
- Icareus Video Cloud – New Features September 29, 2022
- IBC 2022 August 23, 2022
- FloorballTV, a new era in sports streaming – Finnish Floorball Association launches its own branded video service May 24, 2022