Blog what is DVB-TA

DVB-TA is the new specification by DVB Project that defines a technical framework to offer dynamic ad substitution on broadcast networks. It is an good initiative to bring economies of scale and interoperability between different ad and broadcast platforms.

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Kirjastokino Library Cinema

Helsinki, 28.05.2020, Icareus Suite Online Video & TV cloud was selected for the national libraries’ subscription VOD service launched by Nordic Content Distribution in October 2019. The service, Kirjastokino, is being offered by over 100 municipalities in Finland, covering more than 2 million Finns.

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Westend Indians use Icareus Enterprise Video

Helsinki, 23.04.2020 Westend Indians, one of Finland’s largest floorball and football clubs playing in the floorball league, announced an advanced Tribal TV video service for the 2019-2020 season. Tribal TV includes four different Live Streaming channels, an open video library for all, and a coaching section for coaches with training and educational videos.

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TVEkstra and ICAREUS to offer Addressable TV advertising on Turkuvaz Media, Ciner Media Group and TV8 channels in Turkey

Helsinki, 24. 10.2019, Icareus and TVEkstra have agreed with Turkuvaz MediaCiner Media Group and TV8 channels to offer addressable TV advertising formats to advertisers on all their main channels. The formats are available to over 3 million unique HbbTV enabled SmartTVs.

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Helsinki, 28.8.2019, Icareus has delivered its OTT cloud solution for IP Sweden, a Swedish TV services provider. IP Sweden launched the new TV service in July 2019 in Sweden and in August 2019 in Spain.

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TVEkstra and Icareus join forces to offer addressable TV in Turkey

Helsinki, 28.8.2019, TVEkstra, the leading Addressable TV Agency in Turkey, announced a partnership with Icareus to offer Addressable TV Advertising for Turkish TV networks. TVEkstra will use Icareus Addressable TV solution to run campaings to HbbTV enabled SmartTVs.

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Helsinki, 10.6.2019, Icareus has delivered the platform for HiTV, the national HbbTV/OTT Service. HiTV was launched on 5.6.2019 and offers TV viewers more content and possibilities for content managing and interaction.

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Helsinki, 23.5.2019, Icareus’ has delivered its Icareus Playout platform to Freesat, a British free-to-air satellite television service, provided by a joint venture between the BBC and ITV plc. Icareus solution will allow Freesat to replace their legacy system with a future roadmap to expand their hybrid, broadcast and broadband services (HbbTV).

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Helsinki, 23.5.2019, twofour54 and Icareus have agreed a partnership to deliver its trusted broadcast platform Icareus Playout EPG to the new satellite uplink provided by twofour54 and Arabsat. Icareus Playout will be used to manage and distribute EPG data of the local broadcasters that wish to reach millions of viewers through the new satellite services.

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Audience Measurement from 2 million+ Turkish TVs and HbbTV services for four channels with the effort of one

Helsinki, 23.5.2018, Icareus has delivered a turnkey HbbTV solution to ATV, the leading commercial broadcaster in Turkey. ATV wanted to offer more to their viewers and to understand better how their channels are watched, so they turned to Icareus to design and deliver a complete SmartTV service based on HbbTV (www.hbbtv.org). Icareus build a turnkey HbbTV solution based on its existing products that enabled ATV (www.atv.com.tr) and its sister channels A Haber, A Spor and children’s’ channel Minika to offer valuable services to their viewers via SmartTVs.

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