Audience measurement has traditionally relied on small, representative panels such as those maintained by Nielsen, Kantar Media, AGF Videoforschung and BARB. While these have offered consistent benchmarks for decades, the explosion of viewing options across digital, time-shifted, and connected platforms has outgrown the limitations of small-sample data. The industry is
12.3.2025, Eerikkilä has implemented Icareus Video Cloud as part of their MyE.Way service, bringing a whole new dimension to coaching, training and player development. With the overhaul, more than 1,400 annual matches, events and other videos will be made available through the MyE.Way service. The integration allows for comprehensive and
We all know that the Internet is a wild west when it comes to the number of standards out there, while the broadcast industry has kept things a bit more controlled. Because of this, TV services have a 100% SLA, while streaming services usually have around 99% (or less) –
As the media world moves toward digital convergence, DVB-I (Digital Video Broadcasting – Internet) is emerging as a powerful technology that blends traditional broadcast TV with internet-based streaming services. By managing both linear TV and on-demand content over IP and broadcast networks, DVB-I creates fresh possibilities for OTT players, broadcasters,
One of my biggest doubts regarding DVB-I has been around the question of how and by whom the central service registry would be managed. Who would act as the reliable record keeper? How would the costs be divided among stakeholders? Who would decide which services are included in the registry?
Helsinki, 18.06.2024 – The Terveyskylä.fi service ecosystem, developed and maintained through collaboration by Finland’s university hospitals, has successfully transitioned to the Icareus Video Cloud. This nationwide service will now have its media content managed and distributed via the Icareus Video Cloud. As part of this transition, more than 260 hours
