In a digital world where visual and auditory content is taking over the screens, we must not forget the importance of captioning in terms of accessibility. Captioning is not just a nice-to-have feature, it opens the door for many people to participate in the digital world. This makes it a necessity for public actors, among others, to consider. 

People with hearing impairments, different language groups and people with learning difficulties benefit greatly from captions and subtitles. They enable people to understand sound-rich content regardless of hearing status or language barriers. At the same time, it improves search engine understanding and helps everyone find what they are looking for. When sharing your content online, remember to include captions – a small act with a big impact.   

A little effort to add subtitles means a huge impact on accessibility – it’s not just responsible, it’s smart business. But this effort is easy to reduce with today’s technology. Artificial intelligence opens new possibilities to make content accessible to a wide audience, and one major help is an intelligent AI subtitling tool. 

Traditional subtitling tools require manual work, which can be time-consuming, even expensive. This can prevent many content providers from paying sufficient attention to accessibility. Now, our intelligent subtitling tool, powered by artificial intelligence and included in our Icareus Suite video platform, offers a fast, accurate and cost-effective way to add subtitles to your video content.