Capital AV: Elevating virtual events during the pandemic

When live events moved online in 2020, Capital AV partnered with Icareus to create a branded and interactive video platform for high-quality virtual experiences. The result was a flexible and easy-to-use solution that helped Capital AV continue serving its customers during the most challenging period in the event industry’s history.

Technical event expertise with over 30 years of experience

Capital AV is a Finnish company specializing in event technology, including video and presentation systems, lighting, and sound design for corporate and public events. Its services cover corporate events, trade fairs, concerts, TV productions, fashion shows, and private occasions.

The company also operates a dedicated virtual studio for hybrid and online event productions and delivers hundreds of events each year for some of Finland’s largest companies.

Some of their customers:

Summary

In spring 2020, the global pandemic brought live events to a sudden halt, and the entire event industry had to pivot to online formats almost overnight. Capital AV quickly recognized that existing video tools were not sufficient to meet the quality, branding, and feature requirements of its customers.

Together with Icareus, Capital AV implemented the Icareus Video Cloud Event and Webinar solution – enabling professional, customizable, and engaging virtual event experiences.

Product

Challenge

As the pandemic prolonged, clients began to expect more sophisticated online experiences – complete with company branding, interactivity, audience engagement tools, and even multi-room functionality for parallel sessions.

To meet these evolving needs, Capital AV needed a flexible, secure, and rapidly deployable platform that could support professional production standards.

Solution

Fast deployment and ease of use

With the next customer event already approaching, Capital AV was able to deploy Icareus Video Cloud within just a few days thanks to its straightforward setup and intuitive management tools.

Branded experiences

The platform allowed Capital AV to offer fully branded event pages, giving each client a customized and consistent look for their online events.

Interactivity for engagement

To increase audience participation and engagement, the platform supports message walls, live polls, and integrations with popular tools such as Slido, RumbleTalk, Minnit, and Giosg.

Custom features for event professionals

Working closely with Capital AV, Icareus introduced new capabilities including:

Start-over playback, allowing late viewers to restart the stream
Multi-room events, enabling participants to choose between parallel sessions or topics – ideal for online trade fairs, large conferences, and virtual festivals

These enhancements expanded Capital AV’s ability to produce diverse and large-scale online events.

“We needed our own platform, in our own hands, to extend the equipment. The choice of Icareus was influenced not only by the domestic nature of the service, but also by the suitability and flexibility of its features.”

Mr Miika Granholm

Account Manager, Capital AV

Results

Through close cooperation, Icareus and Capital AV built a flexible event platform that continues to evolve alongside customer needs.

Capital AV can now deliver reliable, branded, and interactive virtual experiences, turning online events into engaging audiovisual productions that meet the company’s long-standing quality standards.

Years in business

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