In a digital world where visual and auditory content is taking over the screens, we must not forget the importance of captioning in terms of accessibility. Captioning is not just a nice-to-have feature, it opens the door for many people to participate in the digital world. This makes it a necessity for public actors, among others, to consider. 

People with hearing impairments, different language groups and people with learning difficulties benefit greatly from captions and subtitles. They enable people to understand sound-rich content regardless of hearing status or language barriers. At the same time, it improves search engine understanding and helps everyone find what they are looking for. When sharing your content online, remember to include captions – a small act with a big impact.   

A little effort to add subtitles means a huge impact on accessibility – it’s not just responsible, it’s smart business. But this effort is easy to reduce with today’s technology. Artificial intelligence opens new possibilities to make content accessible to a wide audience, and one major help is an intelligent AI subtitling tool. 

Traditional subtitling tools require manual work, which can be time-consuming, even expensive. This can prevent many content providers from paying sufficient attention to accessibility. Now, our intelligent subtitling tool, powered by artificial intelligence and included in our Icareus Suite video platform, offers a fast, accurate and cost-effective way to add subtitles to your video content. 

The interface of the Icareus automatic captioning tool. The tool can be used to provide captions for videos in Finnish, Swedish or English.

This AI-based tool can automatically convert spoken language into text. The resulting raw text is perfectly understandable and often good as it is, but may require cleaning up the filler words, stuttering and other word repetition that often occurs in spoken language. Nevertheless, using AI texting can reduce the resources required for subtitling by up to 90%! 

The captions created can be easily translated into different languages afterwards with our subtitling tool, allowing for the content to be understood globally. This means that the language barrier is no longer a barrier, and people with hearing loss and different language groups can enjoy your videos. 

Our subtitling tool, with a wide range of translation languages.

Smart captioning tools not only improve accessibility, they also save time and resources. They free up content producers’ time from creating manual subtitles and allow them to focus on the quality of the content itself.  

When your goal is to make your content accessible and reach a wider audience, don’t hesitate to use our AI subtitling tools. Icareus is ready to help you promote accessibility and make the world a place where everyone can participate. 

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The Benefits of AI Captions

The article highlights the role of intelligent captioning in increasing digital accessibility. Icareus’ AI-based captioning tool makes captioning fast and accurate, enabling it to reach a wide audience and saving time and resources.

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Learn more about the solution, how it works, and how to use it on the Icareus Helpdesk.

What makes a video accessible? How can you benefit from accessibility? And how can we at Icareus make achieving accessibility easy for you? 

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Here are ten important reasons why you shouldn’t use YouTube as your company’s or public organization’s main video platform:

1. NO COMPANY OR PUBLIC ORGANIZATION WILL BE SUCCESSFUL ON YOUTUBE

Yeah, yeah, it’s known that YouTube is the world’s 2nd largest social media with 1.9 billion monthly users (01/2020).

Every minute, 500 hours of video is uploaded to YouTube, 30,000 hours every hour, and 720,000 hours of new videos every day. If you’re an active video-producing company and, for example, you produce 5 hours of your company’s branded, video content to be published per month, then that’s one hundred thousandths of a percentage (0.0000231% more precisely) of YouTube’s monthly content – now try to get attention for your content! So it is said that YouTube is a corporate video cemetery.

No one else on YouTube can do anything other than video bloggers, music, game videos, and “late night show videos” – no company has ever been successful on YouTube. You can check it easily by yourself from e.g. here

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