What is DVB-TA? (Targeted Advertising)
DVB-TA is the new specification by DVB Project that defines a technical framework to offer dynamic ad substitution on broadcast networks. It is an good initiative to bring economies of scale and interoperability between different ad and broadcast platforms.
Icareus HbbTV Carousel streamer servers to Open Beyond TV Channel in Greece
Open Beyond, a Greek commercial free-to-air TV channel, has acquired Icareus Playout Carousel platform to provide hybrid broadcast and broadband (HbbTV) interactive TV services in Greece.