Helsinki, 15.08,2024: Icareus, a leading provider of HbbTV (Hybrid Broadcast Broadband TV) solutions, has partnered with Persidera, the premier network operator in Italy, and Video Progetti, Italy’s #1 broadcast systems integrator, to bring state-of-the-art HbbTV-based services to broadcasters and publishers across the Italian market. This strategic collaboration aims to enhance
DVB-TA is the new specification by DVB Project that defines a technical framework to offer dynamic ad substitution on broadcast networks. It is an good initiative to bring economies of scale and interoperability between different ad and broadcast platforms.
TV viewing has changed. Fact that everyone in the industry has accepted: broadcasters, advertisers, operators and content owners. Content consumption is moving from linear to catch-up at a pace that no-one can really forecast.
Top 6 Take-aways from the 7th HbbTV Symposium. Read my view on where the market is going. HbbTV is seeing a steady growth and the industry commitment is there. Operators start to embrace it with the new OpApps spec. Addressable TV will have the biggest impact on the industry over
Helsinki, 23.5.2018, Icareus has delivered a turnkey HbbTV solution to ATV, the leading commercial broadcaster in Turkey. ATV wanted to offer more to their viewers and to understand better how their channels are watched, so they turned to Icareus to design and deliver a complete SmartTV service based on HbbTV
Helsinki, 23.5.2018, Mediaset, the leading commercial broadcaster in Italy, launched their hybrid, broadcast and broadband services (HbbTV) services in 2017 with the help of Icareus. Icareus delivered new HbbTV Carousel solutions to Mediaset, that was rigorously tested to support the simulcast of the legacy MHP platform and HbbTV, the critical
Helsinki, 15.2.2018, Icareus has delivered a turnkey HbbTV solution to Emitel, the national terrestrial TV network operator in Poland. With the new Icareus system Emitel is start the HbbTV service offering for TV viewers in Poland.
