FloorballTV, a new era in sports streaming – Finnish Floorball Association launches its own branded video service

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In the picture: Mr Toni Leiponen, CEO and Mr Mikko Karppinen Development Director from Icareus, Mr Pekka Ilmivalta, Executive Director and Mr Jussi Ojala Communication Director of the Finnish Floorball Association. 

Helsinki, 23.5.2022, The life of floorball fans has never been as great as will be the following years as Finnish floorball association will launch a new FloorballTV and the F-League will be available on Sanoma’s Ruutu service until 2028. FloorballTV brings together all the other broadcasts of Finnish floorball.

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F-Liiga and Icareus launch new streaming and video-on-demand service for international floorball fans

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Helsinki, 09.12.2021, The Finnish floorball league F-Liiga has released a new paid video service for international F-Liiga fans. The technology platform for F-Liiga TV is the Icareus Suite video cloud service.

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Making Freemium work for Video Academy

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“Freemium”—a combination of “free” and “premium”—has become the dominant business model among internet start-ups and smartphone app developers. It can also change the way users enrolled to your video academy.

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5 reasons why you should build a video academy

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2020 changed the way we do business, meet people and live our daily lives. One of the outcomes of the pandemic is the explosion of online events, trainings, webinars and live streaming as well as other video consumption. Zooms, GotoWebinars or Teams are no longer enough to produce a premium online video experience. Event participants do not want to install 3rd party software and demand for a brand safe environment. The time of video academy is here.

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Icareus delivered Helsinki Channel, the new end-to end streaming service to the capital of Finland

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Helsinki, 04.02.2021, Icareus has delivered a renewed Helsinki Channel service to the City of Helsinki. The Helsinki Channel is the city’s video communication channel and offers important and current content to the city’s residents. The technology platform of the Helsinki channel is the Icareus Suite video cloud service.

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10 reasons: Why YouTube shouldn’t be used as a business or public organization’s video service?

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Here are ten important reasons why you shouldn’t use YouTube as your company’s or public organization’s main video platform:

1. NO COMPANY OR PUBLIC ORGANIZATION WILL BE SUCCESSFUL ON YOUTUBE

Yeah, yeah, it’s known that YouTube is the world’s 2nd largest social media with 1.9 billion monthly users (01/2020).

Every minute, 500 hours of video is uploaded to YouTube, 30,000 hours every hour, and 720,000 hours of new videos every day. If you’re an active video-producing company and, for example, you produce 5 hours of your company’s branded, video content to be published per month, then that’s one hundred thousandths of a percentage (0.0000231% more precisely) of YouTube’s monthly content – now try to get attention for your content! So it is said that YouTube is a corporate video cemetery.

No one else on YouTube can do anything other than video bloggers, music, game videos, and “late night show videos” – no company has ever been successful on YouTube. You can check it easily by yourself from e.g. here

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What is DVB-TA? (Targeted Advertising)

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DVB-TA is the new specification by DVB Project that defines a technical framework to offer dynamic ad substitution on broadcast networks. It is an good initiative to bring economies of scale and interoperability between different ad and broadcast platforms.

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2 million Finns to enjoy library streaming service powered by Icareus Suite TV & Online Video cloud

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Helsinki, 28.05.2020, Icareus Suite Online Video & TV cloud was selected for the national libraries’ subscription VOD service launched by Nordic Content Distribution in October 2019. The service, Kirjastokino, is being offered by over 100 municipalities in Finland, covering more than 2 million Finns.

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League club Westend Indians “Tribal TV” for video training, communication, and live games from Icareus video cloud

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Helsinki, 23.04.2020 Westend Indians, one of Finland’s largest floorball and football clubs playing in the floorball league, announced an advanced Tribal TV video service for the 2019-2020 season. Tribal TV includes four different Live Streaming channels, an open video library for all, and a coaching section for coaches with training and educational videos.

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Icareus and Let’s Virtual bring popular Lavis group exercise classes as a paid online video service

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Helsinki, 23.04.2020 Icareus and partner Let’s Virtual have released a new paid LAVIS-TV group exercise online video service. Through the service, thousands of enthusiasts will be able to participate in classes and exercise from home.  

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